Join us in Carmel this September and get inspired by the best creative minds in media. Eat and drink incredible local fare. Recharge your karma.
Principal, Yourstru.ly
Comedian
Cyborg Anthropologist & Founder, Geoloqi
Artist, Designer & Urban Planner
Author & Founder, Joie de Vivre Hotels
Musical Guest
US President and Global CMO, KidZania, Inc.
Co-Founder & Executive Director, Disposable Film Festival
Director of Education & Community, Vimeo
Creative Director, Etsy
President, SAY Media
Musical Guests
Director and Animator
Artistic Director, LEVYdance
EVP, Managing Partner, MAGNAGLOBAL Intelligence Practice
Author & Law Professor at University of San Diego
Editor-in-Chief, xoJane.com
Vice President of Social, SAY Media
CEO, SAY Media
Advisor, SAY Media
Check-in at Carmel Valley Ranch
Welcome Reception
Dinner at Clubhouse
Dirty Ghosts concert at Clubhouse
After Hours at Clubhouse
Breakfast at Oak Courtyard
Troy Young, Special Advisor, SAY Media
In a world where content is the new advertising and social graphs dictate media choices, marketers need to learn to create compelling and sharable content. Learn the inside secrets from top digital editors on content creation in a socially motivated world, with real applications to brand content (including recent Cannes Lions award winners).
Cammie Dunaway, US President and Global CMO, KidZania
Cammie Dunaway left the world of big corporations (PepsiCo, Yahoo!, Nintendo) to pursue a passion for empowering future generations. At KidZania, a global business built around the belief that interactive play can build kids' confidence, creative thinking and social skills, she is doing just that! In the KidZania 75,000 square foot city replicas, kids play to learn - performing jobs, getting paid for their work and making decisions about saving and spending. Hear what Cammie has to say about creating a profitable business that is grounded in passion and purpose – as well as the benefits of play – even for those over the age of 12!
Chip Conley, Author and Founder, Joie de Vivre Hotels
Veteran CEO Chip Conley believes that the most neglected fact in business is that we're all human. And, yet, none of us is issued an operating manual for understanding our emotions. The New York Times bestselling author of EMOTIONAL EQUATIONS will share how he used two iconic psychology theories to help his boutique hotel company thrive through the last two downturns, and how becoming emotionally fluent saved his life.
Lunch at Oak Room
Ben Levy, Artistic Director, LEVYdance
The San Francisco based contemporary dance company, LEVYdance, performs repertory pieces, excerpts, and work in progress and discusses their creative culture and process.
Candy Chang, Artist, Co-founder of Civic Center and Neighborland, TED Senior Fellow, Urban Innovation Fellow, WEF Young Global Leader
Combining urban planning, street art, and graphic design, Chang transforms simple objects like stickers, stencils, and chalkboards into powerful tools that spark conversations in public spaces around the world. In her talk, Chang poses new strategies for civic life and inspires you to think differently about how you approach your own work. Through personal stories from her childhood to the present, Chang illustrates how seemingly disparate experiences in countries from Kazakhstan to South Africa to Finland have come together to incite new perspectives and form a coherent philosophy. Chang's provocative and intimate talk explores the power of personal introspection in public space and what we can learn from our collective wisdom.
Frank Partnoy, Author and Law Professor at University of San Diego
How much time should we take before making a decision? Are we generally better off reacting quickly or slowly? Are creative advances fast or slow? Is procrastination good or bad? Partnoy will answer these questions about time and timing, and describe current research on the optimal timing of professional tennis serves, high frequency trading, apologies, dating, and business innovation.
Afternoon break at Oak Room
Brian Monahan, EVP, Managing Partner, IPG Media Lab
Brian Monahan from MAGNA GLOBAL, IPG's market forecasting unit shares their understanding of what it takes to capture attention in a fully mediated world. We've long known the consumer is in control. Now we have better tools to measure it. Brian will use live eye tracking to illustrate insights about attentive ad experiences native to content-based web pages.
Alex Schleifer, Creative Director, SAY Media. Alex Schleifer, Creative Director, SAY Media
From tablet to desktop to phone, Alex's team works to maximize interactions between consumers and content across all SAY properties and advertising technologies. He'll showcase cutting-edge design features and sneak a peek at the next big innovations of the SAY Media Lab.
Leisure Time
Bus pick-up for Monterey Bay Aquarium
Dinner at Monterey Bay Aquarium
Late Night Pool Party
Golf
Breakfast at Oak Courtyard
Spa Treatments & Yoga
Hiking, Beekeeping & Cooking Class
Lunch at Oak Room
Matt Sanchez, CEO, SAY Media; Kim Kelleher, President, SAY Media. Matt Sanchez, CEO, SAY Media; Kim Kelleher, President, SAY Media
We are in the middle of a massive transformation in the media landscape. At the center of this transformation is a new breed of connected consumer who is in firm control of her media and shopping experience. This sophisticated consumer expects trusted, quality content and commerce to be delivered wherever and whenever she needs it, which has fueled the fierce adoption of mobile devices, video and the social Web. In this session Matt Sanchez and Kim Kelleher will discuss this monumental shift in consumption, its impact on content creators and brands, and their vision for the future of media.
Carlton Evans, Co-Founder, Disposable Film Festival; Daniel Hayek, Director of Education & Community, Vimeo; William Abramson, Principal, Yourstru.ly; Kirsten Lepore, Freelance Animator/Illustrator; Moderator: Ted Rheingold, VP Social, SAY Media
Online video accounted for more than half of all Internet traffic in 2011 and research shows we’ll consume three trillion Internet video minutes worldwide per month by 2016. What does this mean for the current generation of video creators and consumers and what is coming next? Ted Rheingold (SAY Media), Carlton Evans (Disposable Film Festival), Dan Hayek (Vimeo), Will Abramson (yourstru.ly) and Kirsten Lepore (director/animator) will discuss recent innovations in video creation and the importance of pushing creative boundaries through visual storytelling.
Amber Case, Cyborg Anthropologist, Technologist and Author. Amber Case, Cyborg Anthropologist, Technologist and Author
Amber Case will give an in-depth talk on the future of technology, brand engagement and the next generation of the interface – discussing calm technology, mobile and sensor technology (location, triggers, buttons) and the future of sharing.
Afternoon break at Oak Room
Jane Pratt, Editor-in-Chief, xoJane.com; Kim Kelleher, President, SAY Media. Jane Pratt, Editor-in-Chief, xoJane.com; Kim Kelleher, President, SAY Media. Jane Pratt, Editor-in-Chief, xoJane.com; Kim Kelleher, President, SAY Media
Innovate, evolve, repeat: Jane Pratt leaves no subject or taboo uncovered. After leading Sassy and Jane, two game-changing magazines with powerful points of view and rabid fans, she's successfully navigated the transition from print to digital, with a bigger audience than ever before. As founder and EIC of xoJane.com, Jane has surrounded herself with a sharp and motley crew of the strongest female voices in media. Join Jane and SAY Media president Kim Kelleher as they take you behind the scenes at xoJane and introduce you to the cast of characters, daily drama, HR quandaries and reader interactions that keep us all coming back for more.
Randy Hunt, Creative Director, Etsy. Randy Hunt, Creative Director, Etsy. Randy Hunt, Creative Director, Etsy. Randy Hunt, Creative Director, Etsy
Designing a brand, from end-to-end, at every touchpoint and in every medium – it's the dream of any brand designer. Randy shares the path to designing the total Etsy experience and how it works for one of the world's most beloved brands.
Closing Session with Hannibal Buress
Leisure Time
Bus pick-up for Holman Ranch
Wine Tour, Ranch Activities at Holman Ranch
BBQ Dinner at Holman Ranch
Kopecky Family Band concert at Holman Ranch
After Hours Lounge at Carmel Valley Ranch
Breakfast until 10:30a & leave for flights
