Acura RDX

Sony Smartwatch

Toni & Guy

Creative Spotlight

With deep digital publishing expertise, Say Media successfully integrates marketing messages
into the editorial experience in authentic and scalable ways. Here's some of our recent work:

Recent Work

Microsoft Windows Phone

Microsoft Windows Phone

A social, fully-integrated content program with multiple mom bloggers in the Say Media network including Jane Pratt of xoJane and Amanda Hesser of Food52 to highlight the benefits of the Microsoft Windows Phone. A brand lift study showed increased favorability across all measures.

Sony SmartWatch

Sony SmartWatch

A custom-built exclusive section on Android and Me delivered original content for Sony SmartWatch, all integrated with interactive ad experiences. Average time spent by consumers on the experiences were nearly twice the consumer electronics benchmark.

Hellmann's Mayonnaise

Hellmann's Mayonnaise

Custom content and original recipes as well as a contest engaged the food community on Food52 and other premier food properties. The contest received twice as many submissions as a typical sponsored contests.

Amstel Light

Amstel Light

Say Media leveraged the passion of Gear Patrol and the power of Say Media's ad platform to deliver and scale a unique content series and custom videos for Amstel around local entrepreneurs in four cities.

Odwalla

Odwalla

A custom content video series and launch sponsorship featuring Gardenista editor Michelle Slatalla was a perfect match for the brand. Among the results were increased engagement and thousands of shares of the video.

SET Toyota Prius

SET Toyota Prius

Say Media helped Toyota to tap into Gear Patrol's love of cars and create a high-quality custom video series perfectly aligned with Southeast Toyota's campaign: Proven, Progressive and Practical. The ad experience features a mileage calculator as well as a unique local mapping feature.

Canon

Canon

Canon and Say Media created an original content series around one editor's passion for photography. An engaging photo gallery created by the editors increased time spent compared with the consumer electronics benchmark.

Virgin Boost Mobile

Virgin Boost Mobile

Custom content delivered social engagement and authentic conversation around Virgin's message. A higher display time and click-through rate combined with a community that commented on and shared the posts created a unique brand experience with a highly targeted audience for Virgin Mobile.

Acura RDX

Acura RDX

Say Media tapped into Gear Patrol readers' passion for cars by incorporating Acura RDX in an original content series and delivering the campaign at scale. Interactive interior and exterior informational Hotspots, 360 degree exterior view and a video gallery increased time spent compared with the automotive benchmark.

Allstate: Digital Locker

Allstate: Digital Locker

Say Media combined joined with a creative agency and editors in multiple categories including Remodelista, Fashionista and Gear Patrol to create a custom video series to tell real stories. The results were increased engagement and attention well above the typical financial benchmark.

Toni & Guy

Toni & Guy

Custom video content on the streets of London captured the spirit of Fashion Week and showcased Toni & Guy's Create the Look campaign in an interactive ad experience at scale.

Samsung Smart Home

Samsung Smart Home

Say Media worked with Remodelista editors to create an exclusive Smart Home editorial package for Samsung covering the latest and best in home technology. The campaign was also extended at scale across the Say Media network with opt-in engagement units.